Profile of an Indulgence Visitor

• Foodies – passionate and knowledgeable about food, ingredients, restaurants and chefs
• Socialites - Interested in food but also likely to be interested in going out in general, keeping up with the latest fashion trends and lifestyle products
• Mothers – Mothers and their families looking for a new mothers day experience.
• Tourists and urbanites looking for cool things to do in the summer.

 

The Target Demographic

Urban, sophisticated, knowing
Women who appreciate quality
Aged 25-54 (35-75 for High Tea)
Predominantly female
High disposable income
Individuals who enjoy the finer things life has to offer
Knowledgeable about food and drink
Enthusiastic shoppers who like to spoil themselves on occasion

• Value premium quality food and drink products   
• Enjoy eating at the finest restaurants
• Outgoing and social
• Eager to try out the latest and buy the best
• Appetite for the finer things in life

 

Newsletter

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Indulgence is quite simply the road leading directly to your target audience.  Women who appreciate quality, and acknowledge their entitlement to it.

With our substantial pre-show marketing campaign, many will have ‘pre-ordered’ her tickets, and will be saving her Mother’s Day present selection for this special day.  She will be there to indulge, to explore, to sample and to try, to experience and to buy.

Pre-show research has rendered an astonishing enthusiasm from both men and women alike for this opportunity to provide a destination of luxury and indulgence for them to bring the women they love, be it partners, Mum’s or just groups of girls for a day of decadence, treating and spoiling. Sign up now and work with us for pre-packaged ticket deals that include your products for delivery pre-show for Mother’s Day morning gift-giving.

 

Sponsorship Opportunities

Indulgence is your opportunity to be amongst a very exclusive selection of companies showcasing their brands, and making an emotional connection with this eager audience.

This is the perfect platform for your brand to be integrated into the psyche - an opportunity to make a real face to face connection with your customer, be it meeting new ones or re-establishing relationships with long standing clientele.

 

Presenting Sponsorship

Be the exclusive primary presenting sponsor and our logo with co-exist alongside Indulgence, with full integration throughout our extensive marketing campaign, substantial at-show presence along with category exclusivity.

 

Associate Sponsorship

Be our exclusive associate sponsor and your logo will be included in all campaign material, significant on site exposure, and category exclusivity.

 

Category Sponsor

By sponsoring one of the show categories, Pure, Sweet or Self, you align your brand with the sensory experience of the day. Be it the perfection of fine food, the sublime pleasure of sweet delight, or the sensory bliss of self indulgence, full naming rights of our 'indulgence' sectors integrates your brand with the emotion.

 

The Hot Chocolate Café

Place your brand alongside this sensory café that is sure to be a well frequented hotspot by the chocolate & coffee lovers.